1. Introduction

Welcome to ZenMetrics ("we," "our," or "us"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI-powered analytics platform for e-commerce.

Our Promise: We will never sell your personal data to third parties. Your data is used solely to provide and improve our services.

2. Information We Collect

Information You Provide

  • Account information (name, email address, company name)
  • Payment information (processed securely through Stripe)
  • Store connection details (Shopify API credentials)
  • Communication preferences

Information We Automatically Collect

  • Store analytics data (sales, traffic, conversion rates)
  • Product performance metrics
  • Customer behavior patterns (anonymized)
  • Usage data of our platform
  • Device and browser information

Information We Never Collect

  • Your customers' personal payment information
  • Sensitive personal data without explicit consent
  • Data unrelated to e-commerce analytics

3. How We Use Your Information

We use the collected information to:

  • Provide AI-powered analytics and insights for your store
  • Generate performance reports and recommendations
  • Improve our algorithms and service quality
  • Send you important updates about your account
  • Respond to your customer support requests
  • Detect and prevent fraud or abuse
  • Comply with legal obligations

4. Data Sharing and Disclosure

We share your information only in the following situations:

  • Service Providers: With trusted third parties who assist us in operating our platform (AWS for hosting, Stripe for payments)
  • Legal Requirements: If required by law or to protect our rights
  • Business Transfers: In connection with a merger or acquisition (with prior notice)
  • With Your Consent: When you explicitly agree to sharing
Important: We never share your store's data with your competitors or use it for any purpose other than providing our services to you.

5. Data Security

We implement industry-standard security measures to protect your data:

  • 256-bit SSL encryption for all data transmissions
  • Encrypted storage of sensitive information
  • Regular security audits and updates
  • Limited access to personal data (need-to-know basis)
  • Secure API connections with OAuth 2.0
  • Regular backups and disaster recovery procedures

6. Your Rights and Choices

You have the right to:

  • Access: Request a copy of your personal data
  • Update: Correct inaccurate or incomplete information
  • Delete: Request deletion of your account and data
  • Export: Receive your data in a portable format
  • Opt-out: Unsubscribe from marketing communications
  • Restrict: Limit how we process your data

7. Data Retention

We retain your data for as long as necessary to provide our services:

  • Active account data: Retained while your account is active
  • Analytics history: Up to 24 months for trend analysis
  • Deleted account data: Removed within 30 days of account closure
  • Legal records: Retained as required by law

8. International Data Transfers

Our servers are located in the United States. If you access our services from outside the US, your information will be transferred to and processed in the US. We ensure appropriate safeguards are in place for international transfers.

9. Children's Privacy

Our services are not intended for individuals under 18 years of age. We do not knowingly collect personal information from children. If you believe we have collected data from a child, please contact us immediately.

10. Updates to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes via email or through our platform. Your continued use of our services after changes indicates acceptance of the updated policy.

11. Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us: